TikTok has been on the rise since 2016 and has blown up in 2020 during the pandemic. Suddenly, everyone and his mother and dog had an account on the platform. And this social media app is still growing and it becomes relevant for people to develop their accounts and attract more followers via their own efforts or by turning to specialists like ones at growtok.com service website who are good at implementing organic growth methods. The service uses a collection of TikTok accounts that work for one’s main account. They customize a message to potential followers to get excited about visiting, for example, your profile. It also involves sending some DMs to targeted niche related users. Click on the link above and get a free 3-day trial.
But what about TikTok’s competitors? Surely Instagram is one of its major rivals who has been a little jealous of the new opponent in town. They had to set up an extra feature that is similar to TikTok. This feature is called Instagram Reels. If you didn’t know, even YouTube did the same by introducing YouTube Shorts. The heated debate is what is the real difference between them. How do they differentiate if they are technically meant to achieve the same purpose?
Well, you will find out a bit more of that in this article.
Sharing across multiple platforms
Instagram Reels are great on Instagram but when it comes to other platforms, they suck. What do we mean by this? When you want to share your short and great video to another social platform, you will lose the background music. You will have to use another platform to get back your music. TikTok is pretty reliable as you can use your laziness to your advantage. You can download the video from your TikTok account and share it across platforms losing no feature. That’s a great way for you to use your laziness.
Compiling your videos
TikTok is like a movie instead of a single frame. You can experiment with the arrangement of videos. Meaning that, if you have a series of videos, you can make the first frame come to the second frame. In Instagram Reel, you can line up your first shot with your last shot but you can’t mess around with the sequence.
Hex and text hustle
This deals with the action steps you need to access filters, text and audio features for your videos. You need to understand this as it can save you loads of unnecessary frustration. If you have some patience in your DNA, go for TikTok because it needs some clicks before accessing its features. If you are a get-it-done kind of person, all you should do is to click the Reels button and see all you need on the right-hand side of your screen.
Demographics and content
Both platforms offer the same content but to different groups of people. TikTok is more channeled for younger people – for another age range it doesn’t have a lot of content. If you are looking to have great blowups on TikTok, then you should post more videos that are bizarre, fun and energy packed. In short, on TikTok it’s about doing what you feel like whenever you feel like. That is, it implies an absolute taste of freedom.
If you are looking to build your business or brand, then you should share your visuals selectively on Reels.
If you’re still not sure of what to do, post on either platform and see what works. You can learn from your own experience and succeed in what you are doing.